Seriously, when was the last time you thought about updating your Web site? There is a 99.9999% chance that your Web site makes your first impression. Does it take forever to load? (“These guys are wasting my time. Who do they think they are?”) Is it overcrowded with information and clashing images? (“Man, these guys [...]
So, your tagline isn’t really serving the purpose it was meant to, or to put it nicely, it’s full of gaping holes. Well, we’re here to help. We’ve outlined some steps below to help you start closing the gap.
Recognize its purpose. You need to understand what you’re trying to accomplish with your tagline. For most [...]
socialmention – We talked last week about Twazzup, a unique way to get more out of your Twitter search, but if you need to get insight from the rest of the social media world, then socialmention is the place for you. Start with your search term, then choose which area of the social Web you [...]
Is your tagline full of holes?
Let’s play a game to find out. We’ve listed five brand slogans below that each represent well-known companies. See how many companies you can identify by their associated slogan.
“Don’t be evil.”
“Think different.”
“You’re potential. Our passion.”
“Be a force for good.”
“To give people the power to share and make the world more [...]
Twazzup – With the Web saturated with countless tools for enhancing your Twitter experience, Twazzup stands out as a unique way to search the most discussed topics. Like any standard Twitter search, Twazzup provides the user with a list of the most recent tweets on any particular topic that updates in real time. In addition, [...]
Content management systems (CMSs) have been available for years and have recently been gaining in popularity. A particular trend is the use of Web content management systems (WCMSs). One reason? The economy. Some organizations are trying to cut expenses by performing previously outsourced tasks in-house. But what are content management systems? How do you know [...]
Health Exchange – WebMD has expanded its already vast offering by creating its own social network, which it has named WebMD Health Exchange. Newly launched this month, Health Exchange will allow users to communicate with each other on the via the popular site and share their own stories and experiences with each other. The site [...]
Health Tweeder – Unveiled last month, the Health Tweeder is a data visualization tool that aggregates tweets on a variety of health-related topics. The tool uses “petri dishes to culture cells of dialog,” and each “cell” represents a single tweet that was sent out pertaining to a certain topic, represented by its “petri dish.” The [...]